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PROJECT 090 Early access

Self Improvement / 090

90 missions. Finish what you started.

A physical deck. Ninety real things to do, one card at a time, and a box that shows how far you've come.

Or try a card first →

Pull
Do
Reflect
Log
Move forward

The ritual

Every card
ends up
in logged.

01Pull. Take the top card from TO DO.
02Do. The mission is on the front. Most take under an hour.
03Reflect. Turn it over. Two things you're grateful for, one win, and the question on the back.
04Log. Tick LOGGED at the bottom and drop it in the right-hand well.
05Move forward. The next card is already waiting. The stack on the right is your proof.

To do 090

Mission 002 card front

Logged 000

Mission 001 card front: Reset Your Space

Mission 001 card back: two things I'm grateful for, one win from today, an Ask Yourself question, then the LOGGED box

my little brother cold air on the walk cleared my whole desk. finish what I start.
every single time. ✓

Two sides.
One job.

The front tells you what to do today and why it matters. The back is where you prove you did it, answer one question about yourself, and only then tick LOGGED. These are the actual print files, not mockups.

Mission 001 card front: Reset Your Space — Front

Mission 001 card back: two things I'm grateful for, one win from today, an Ask Yourself question, then the LOGGED box — Back

Seven stages.
One climb.

The deck starts at the creek and ends on the summit. Every stage has its own ground: water, forest, rock, storm, aspen, the climb. You can tell where you are just by looking at the card on top.

001–015

START

Cold water, clear head. Start small.

01/07

016–030

BUILD

New growth. Things taking shape.

02/07

031–045

PUSH

Steeper ground. More work per step.

03/07

046–060

DISCIPLINE

Weather comes in. You keep walking.

04/07

061–075

OWN IT

Nobody reminds you. You go anyway.

05/07

076–089

PROVE IT

Snow on the ridge. The top in sight.

06/07

090

FINAL

Finish what you started.

07/07

All 90 card fronts in order, 001 to 090. The photos move from creek water and forest floor to rock, storm, aspen bark, the climb and the summit. — 001 → 090 All 90 fronts, in order. 37 photographs, every one of them ours.

What's
in the box.

Ninety mission cards, START HERE, a master tracker, and a box with two wells. Nothing extra.

Mission 015 card front

Mission 031 card front

Mission 001 card front: Reset Your Space

90 Mission cards

Numbered 001 to 090. Training, fuel, recovery and follow-through. Every tenth card is a checkpoint.

START HERE card: how it works

03 Start Here cards

The rules and the ritual, read once. Then pull 001.

The fold-out master tracker, missions 001 to 090

01 Master tracker

Folds out to three panels. 001 to 090, each once. No dates, no "missed" box.

Concept render of the open box with TO DO and LOGGED wells — Concept render

01 Two-well box

TO DO on the left, LOGGED on the right. Your progress is visible from across the room.

There are no missed days.
Only unfinished missions.

01One mission a day is the standard. Do more when you're feeling it.
02Didn't finish today? The card stays in TO DO and waits.
03You never restart. Nothing gets marked missed.
04Workouts start easy: 10 push-ups, 10 squats. Knee push-ups count.
05No diets, no punishment workouts, no 4 AM rules.

Real cards.
Real missions.

Three from the deck. The other 87 stay in the box. Pull a random one →

Concept render: Self Improvement, Calisthenics, Fuel and Discipline boxes side by side — Concept render

One system

Same box.
Different climb.

Self Improvement is first. The next decks use the same TO DO and LOGGED box, after the first one ships.

Self Improvement / 090 · First drop

The first card
is the easy one.

The deck is designed and the first prototype is next. Price and ship date aren't set yet. Join the list and you'll hear first.